Our company
Commitment to innovation
Based in Passo Fundo, in the north of RS, since our foundation in 2004, we have been focused on research and development of technologies that improve the work of man in the field, increasing the quality, productivity and yield of agricultural implements, thus ensuring greater efficiency in processes and more profitability in the harvest. In 2021 we also started our activities in the development of third-party projects, promoting technological solutions through monitoring sensors for the agribusiness, automotive, aviation and road segments.
Efficiency and precision
Equipment with easy operation and assertiveness in its purpose
Advanced technology
Highly skilled and innovation-hungry engineering teams
guaranteed quality
All products undergo rigorous quality and durability testing.
assistance without borders
Own technical support qualified and able to serve throughout Latin America
About Us
Agral was designed on 3 pillars
Purpose
Creating technologies to help farmers plant better and harvest more, safely and with peace of mind.
Mission
Provide innovative and high-quality agricultural technology solutions to increase the productivity and profitability of farmers around the world, ensuring safety and peace of mind in every harvest.
Vision
To be the main reference in agricultural technology in the world, recognized for the superior quality of our products and services, contributing to a more productive and profitable agriculture.
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Our values
Commitment to Quality
We have an unwavering commitment to excellence in everything we do.
Innovation
We are constantly looking for new and better ways to meet our customers' needs.
Integrity
We operate with honesty in all our actions, maintaining ethics in our work.
Respect
We value our relationships with employees, customers and partners, treating everyone with equality and respect.
Growth and Development
We invest in our employees, providing opportunities for their personal and professional growth and development.

INTERNATIONAL RECOGNITION
Our differences
We think like the field worker, who seeks innovation without giving up the best cost benefit for his business
Personalized service
Our team is trained and qualified to understand the customer from the first contact. For us, every customer is unique and deserves the best service.
Own technical support
Highly trained technical professionals qualified to carry out installations, revisions, maintenance and demonstrations, with personalized and specialized service
patented products
Our products go through the patent process at the INPI – National Institute of Industrial Property, providing a better guarantee in terms of quality
innovative technology
Our Research and Development team works together with the rural producer, listening to their needs and seeking to solve them using intelligent technology.
international performance
With an international presence, we already export, directly and indirectly, to countries such as Paraguay, Chile, Bolivia, Colombia, Uruguay, South Africa, Zimbabwe and Australia
Resellers throughout Brazil
We currently have a network of more than 600 authorized resellers throughout the country, all with the same quality of service and service provision.
Support Center
We have a relationship channel to assist the machine operator whenever necessary.
Technical assistance
We have our own technical team, trained and highly qualified to solve problems